Retailers

FB Live with Sew Worth It

The Backstory…

When I relocated my art and design studio down to Florida part time, I decided I wanted to relearn how to sew. I had, of course, learned on an old Singer sewing machine many moons ago…but I was rusty for sure and in all these years, sewing machines have become kind of fancy. So I reached out to my local quilt shop to help me make this important decision. I ended up purchasing a BabyLock Jubilant from Sew Worth It in Sarasota thanks to Aaron, the most patient quilt shop owner on the planet;) I never mentioned that I happen to design fabrics for a living…I was simply all about the sewing machine.

I picked up my new machine curbside and masked (sign of the times), handed Aaron my business card and drove off, happy as could be. A week later, his lovely wife and business partner, Allison, noticed the business card on the desk and made the connection that the lady who had just bought the Jubilant was also a Free Spirit Designer. She reached out and we hit it off right away. Allison and Aaron invited me to be a guest during their regular Friday night Facebook Live video venue. We began planning a Facebook Live so that they could introduce me and my collections to their Sew Worth It customers. Some things are simply meant to be.

We went Live on Facebook in June at the Sew Worth It store. What a fantastic experience! To date, the video has been viewed over 5,000 times… what a thrill! I loved having an opportunity to meet so many SWI long time customers and share the design inspiration behind my quilting fabric collections. We shared gorgeous projects created by my talented design friends for my current collection, Reverie, and I introduced my latest collection, Time & Tide which is now available for purchase via Pre sale. Sew Worth It is still taking pre orders for Time & Tide if you are interested in yardage or fat quarter bundles:)

My gratitude to everyone who popped online to join Allison, Aaron and me during the FB Live event. We had a great crowd with lovely comments and a very successful night of Reverie sales and pre-selling for Time & Tide… THANK YOU!!! Your waves, smiles and kind words meant so much. I’m delighted to see so many new faces following my adventures on facebook and Instagram. That support and interest in my brand and product lines goes a long way… I’m so honored my collections are resonating with you.

Enjoy the video over on Facebook. My segment begins around the 13 minute mark;)

Things that make my day!

Shell rummel pebble quilt set for surya pbe1001-FQ.jpg

My modern organic Pebble Quilt set was among Surya’s Top 5 Best Sellers in the bedding category from this season’s High Point Market!

As a designer, it is always validating to know that your designs have resonance. I heard from so many High Point Market attendees, Interior Designers and Retail Buyers who saw the quilt set in the Surya Showroom, expressing excitement about our newest bedding design. It has such a quiet yet elegant presence. Soft, neutral color ways enhanced with a unique organic tone on tone stitching that originated as an ink and watercolor design from my art portfolio. No bold colors… no on trend florals,… and yet…it still caught their eye;) I believe its appeal is that the quilt holds its own and looks great as is on a bed, but it also layers in beautifully with other bedding, making it a versatile investment for your bedroom decor.

This is a personal success for me, particularly sweet as my design studio has been very close to bringing this quilt to the marketplace before. Thanks to Surya’s team, I was able to finally bring this vision for textural, tactile, neutral bedding to life in such a beautiful way.

You can shop the full Shell Rummel Surya collection here.

Shell Rummel Rugs now at Anthropologie

When designing the Natural Affinity collection of soft wool rugs for Surya, I chose a mixture of softly serene, organic concepts as well as quietly elegant designs that were directly inspired by elements found in nature. Each rug in the collection honors the natural attraction and compatibility between ocean currents and layered tidal seascapes. I love incorporating subtle modern coastal shapes and textures into my collections and feel there is a relatable resonance to my designs, which can enhance a variety of interior spaces.

Validating, to see the Shell Rummel Natural Affinity Pebble rug now featured at Anthropologie.  I absolutely love when our products find the perfect home;)