Make The Lady's Chain Quilt

Always thrilled when Stephanie Soebbing from Quilt Addicts Anonymous creates with my fabrics:)) Stephanie and I have been friends for years and you just have to trust me when I say that Steph knows her stuff! We’ve collaborated on several projects and they are always beautiful. I am truly in awe of all she does.

Her online shop has the full range of Shell Rummel Natural Affinity fabrics in stock NOW… you know it’s going to sell out fast so grab yardage while it’s still available. Make sure to watch this cool video tutorial to learn how you can make this GORGEOUS quilt with her Lady's Chain Quilt Pattern. She is selling both the Quilt Pattern and Quilt Kits …Enjoy...This one’s a beauty!!

Shell Rummel Talks Inspiration, Textile Design and Time & Tide with Quilt Addicts Anonymous

I am always so honored to be asked to sit down and chat about my collections and the inspiration behind them... My warmest thanks to Stephanie Soebbing, owner of Quilt Addicts Anonymous, for this lovely feature.

We had a great time and I was thrilled to be able to share all about my newest collection for FreeSpirit Fabrics, called Time & Tide. Within 24 hours of our interview posting, she was entirely SOLD OUT of Time & Tide yardage (WHAT??!!!:). So run to your local quilt shop and get your yardage in hand, now!

I am creating an ongoing list of shops that have bought the line and I am adding stores as I learn of them. If you are a quilt shop and you’d like to be added to my list, contact me!

We've got a treat for you today! Not only do we have lots of new quilty arrivals to check out, I also got a chance to chat with FreeSpirit fabric designer Sh...

If you love fabrics and quilting and all things sewing, check out Quilt Addicts Anonymous and join the QAA mailing list... Stephanie does tutorials and has a ton of fantastic videos that you will love!

Introducing Time & Tide, Shell Rummel's NEW Quilting Fabric Collection

FreeSpirit Fabrics presents Time & Tide by Designer Shell Rummel

This video was specifically created to introduce myself and my collection to Quilt Shop owners but it has been well received by quilters and sewers too, so I’m pleased to now share with a wider audience. During the video, you’ll get a little tour of my design studio on the Gulf Coast of Florida and hear how I became a textile designer. I also share my design inspiration for this collection which is so dear to my heart. So, grab a cup of coffee or a cuppa tea and enjoy a glimpse of Time & Tide, my newest quilting fabric collection for Free Spirit Fabrics.

My designs all originate as hand painted watercolors which add a natural organic feel to my fabrics…something uniquely beautiful for the modern quilter.

I’m counting on my sewers, crafters, embroidery artists, quilters and all around Shell Rummel fans to help my brand grow by reaching new quilting customers. Hoping Time & Tide resonates with you and that you’ll share this video and my story with your local quilt shop. Ask them to bring the line into their stores so you can create something amazing, inspired by the beauty of sand, sea and sky.

Time & Tide is available for Pre-Order now via Free Spirit Fabrics and ships to stores in January, 2021.

Creative Spotlight - Richele Christensen

I met Richele Christensen a few years back at Quilt Market in Houston, Texas. She was part of the Tim Holtz and Mario Rossi team who were in the booth next door. The thing about exhibiting at a Trade Show is, if you’re truly lucky, you become connected with the people in the booths neighboring yours… after all, you spend so much time together during those long days. I consider myself the luckiest to have wound up sharing a wall with this charismatic trio… all three of whom are such good people. Through that experience, Richele and I genuinely became friends.

I noticed that Richele had sewn up many of the samples in their booth. I was drawn to her hand stitchwork… so perfectly embellishing each of the different fabrics in the collection. Her talent caught my eye and I took note. When I began considering who could sew for me with my newest collection, Reverie, I immediately reached out to Richele.

My Reverie fabrics lend themselves perfectly to hand stitched embellishments and I knew that by handing the collection to Richele, that she would leave her artistic mark and surely surpass every expectation I had. Her knack for embellishment is so evident in the Sashiko styled stitch work she did for this gorgeous pillow. To my eye, she perfectly matches stitches to fabric, enhancing the patterns in the best way…from subtle to sophisticated. I particularly like how she used a natural thread color for the hand stitching… that brings a cohesiveness to the artistry that is very effective.

Want to sew up this beauty of a pillow? It’s a perfect beginner’s project. Richele shares her pattern for the Stitched Block Pillow featuring my Reverie fabrics over on her Blog! She gives clear and concise step by step directions. Her pillow was made from the pretty and warm Powder palette of fabrics but this would be gorgeous in the cooler Celadon palette too… And, so easy to make this one yours by incorporating your own unique style of fabric enhancing stitchwork… This inspires the artist in me!

Richele also created a fantastic Tote bag with my Reverie fabrics:

I really like the way she mixed the fabrics here. Here skillful sewing and all the chosen notions and hardware are spot on! After holding this Tote bag in hand, I am hooked and want one sewn up in tons of variations of my fabrics;)

The two fabrics she used on the Tote bag’s interior are arguably my favorites… simple, clean, sophisticated patterning that was inspired by a vintage Japanese Kimono.

I absolutely love the creative collaborative process! Even when a creative knows exactly what I am aiming for, I am always blown away when the projects arrive. To see the handwork and know how much care and love went into the process of choosing just the right fabrics…adding just the right embellishment… it’s such a pleasure. I love what I do and am so grateful for talent like Richele, who helps me bring my visions to life so beautifully.

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Please follow Richele on Instagram… @caliartgirl

And do check out her beautiful Blog Californiaartgirl.blogspot.com for lots of creative sewing projects!

For anyone interested in making the Redwood Tote, the pattern is by Noodlehead and can be found, here.

Shell Rummel Reverie Quilting Cotton Fabrics can be found at a Quilt Shop near you! Can’t find it? Contact Free Spirit Fabrics to locate a retailer. Or, search “Shell Rummel Reverie Fabrics by Free Spirit Fabrics” online for a list of resellers.

FB Live with Sew Worth It

The Backstory…

When I relocated my art and design studio down to Florida part time, I decided I wanted to relearn how to sew. I had, of course, learned on an old Singer sewing machine many moons ago…but I was rusty for sure and in all these years, sewing machines have become kind of fancy. So I reached out to my local quilt shop to help me make this important decision. I ended up purchasing a BabyLock Jubilant from Sew Worth It in Sarasota thanks to Aaron, the most patient quilt shop owner on the planet;) I never mentioned that I happen to design fabrics for a living…I was simply all about the sewing machine.

I picked up my new machine curbside and masked (sign of the times), handed Aaron my business card and drove off, happy as could be. A week later, his lovely wife and business partner, Allison, noticed the business card on the desk and made the connection that the lady who had just bought the Jubilant was also a Free Spirit Designer. She reached out and we hit it off right away. Allison and Aaron invited me to be a guest during their regular Friday night Facebook Live video venue. We began planning a Facebook Live so that they could introduce me and my collections to their Sew Worth It customers. Some things are simply meant to be.

We went Live on Facebook in June at the Sew Worth It store. What a fantastic experience! To date, the video has been viewed over 5,000 times… what a thrill! I loved having an opportunity to meet so many SWI long time customers and share the design inspiration behind my quilting fabric collections. We shared gorgeous projects created by my talented design friends for my current collection, Reverie, and I introduced my latest collection, Time & Tide which is now available for purchase via Pre sale. Sew Worth It is still taking pre orders for Time & Tide if you are interested in yardage or fat quarter bundles:)

My gratitude to everyone who popped online to join Allison, Aaron and me during the FB Live event. We had a great crowd with lovely comments and a very successful night of Reverie sales and pre-selling for Time & Tide… THANK YOU!!! Your waves, smiles and kind words meant so much. I’m delighted to see so many new faces following my adventures on facebook and Instagram. That support and interest in my brand and product lines goes a long way… I’m so honored my collections are resonating with you.

Enjoy the video over on Facebook. My segment begins around the 13 minute mark;)

Little Works of Art...

I really love when a design collaboration turns out even better than anticipated. Such is the case with these beauties... a series of clutch purses (featuring my quilting fabrics from the Quiet Moments and Soft Repose collections) sewn and hand embellished by Barb Brandt. The quilting / sewing / crafting community is very loyal and tight and I have been fortunate to meet and then work with some of the best.  Through my Instagram and real life connection to Stephanie Soebbing from @quiltaddictsanonymous, I was introduced to QAA customer, Barb Brandt @barbbrandt3 who expressed admiration for my fabric lines. After seeing Barb use one of @maychappell 's patterns for a clutch purse to spectacular effect,  we decided to collaborate on a few of them using my fabrics. The bead work is delicate and perfectly accents and highlights the patterning of my fabrics. A really stylish and modern project that you, too, can create! 

Beautiful Soft Repose Quilt featured on Etsy

I occasionally come upon some really beautiful quilts that feature my fabrics. I am always in awe... such talent in the quilting community and I consider them among my most enthusiastic fans! 

So, here's a beauty that caught my eye! Featured over on the MagnoliaQuilts Etsy shop... a gorgeous handmade quilt that utilizes quilting fabric from Soft Repose, my first collection with Freespirit fabrics/ Coats. This collection lends itself to more contemporary quilt concepts and this one showcases that to spectacular effect! 

Check it out in the MagnoliaQuilts Etsy store... only one left;) 

"Soft Repose" Launch...Thoughts on Fall Quilt Market 2016

So thrilled to have exhibited for the first time at International Quilt Market! I was truly humbled by the love and also surprised and honored by how many kind and enthusiastic customers from the US and abroad, actually sought us out, just to say, " I bought your entire Soft Repose line for my store!" ...Wow!  What a feeling. 

The Shell Rummel booth came together beautifully and really was a haven of calm tranquility, a place to catch your breath amidst the sea of rainbow bright fabrics that are so prevalent at Quilt Market.  I like that the serene feel of my Soft Repose patterning resonated so strongly with so many and that my booth ambience truly lived up to the collection's name.  Soft, quiet palettes can speak volumes, too. 

The Coats and Freespirit crafters and sewers created some really spectacular product samples to showcase the Soft Repose Line. As you can see, the patterning (with names like: Infinite Beauty, Raindrop, Tranquility, Steel Magnolia, Touchstone and our signature pattern, Pebble) really lends itself well to softly sophisticated home decor and accessory projects. It's a natural fit for pillows, poufs, modern quilts and personal accessories!  

Over the course of three days we met some of the loveliest people... Buyers from Independent fabric stores all over the United States, Canada, United Kingdom, New Zealand, Japan and Korea... and on and on.  Their enthusiasm was truly awe inspiring!  My heart is full. 

Special thanks to Lisa Kaupp from Design in Motion Quilt Studio in GA, who hand crafted several of the pillows, tote bags and accessory items specifically for our booth from our designs. These samples are so fantastic because they give our customers a visual idea of what they can create with our Soft Repose fabrics! So much possibility...

A big hug of gratitude for my Senior Designer, Rachel who has worked with me in my studio for nearly 9 years, and counting. She plays a big role in every product my studio offers, (and, in addition to our fabric by the yard collections, we offer: rugs, pillows, bedding and bath textiles, house paint, paper craft products, wall art,  invitations and even Judaica) and was a tremendous asset on this trip!  I know she enjoyed her time in Houston just as much as I did as well as having an opportunity to interact directly with our customers,  She can now also add "videographer" to her growing list of talents;)   

Every product the Shell Rummel studio creates begins with my original, watercolor paintings. There is something uniquely beautiful when you can see the artist's hand in a finished product... That artistry is what makes my collections special.  Warmest thanks to Westminster Fibers for seeing the value in an artist designed collection and allowing Shell Rummel a beautiful showcase for our Soft Repose fabrics at Quilt Market! It was a true honor to be a part of it all ~  

We'll be offering more of our beautiful products as Giveaway items over on our Instagram and Facebook pages, so don't miss out:) 

Soft Repose Fabric

Introducing our newest fabric by the yard collection, Soft Repose! 

 Ever inspired by the fluid grace of nature, Soft Repose pays homage to subtle patterning and graceful lines. It's a livable collection of soft, graceful, organic designs and its quiet palette features a full range of tonal grays, enhanced by the unique translucence of hand painted watercolors.  

Now available for PRE-Order via Freespiritfabrics.

View our Lookbook, here!  

Alchemy has arrived!

Something really special about seeing your creative vision come to life...

And that's how it felt as I opened the box that contained my very first collection of fabrics. Alchemy has finally launched via the wonderful team at Blend Fabrics and shipped to retail stores across the country. My samples arrived and I can tell you that seeing my art on this lovely soft cotton fabric was just...fulfilling. The watercolor feel of my designs comes through beautifully...you can really see the gradations of color, like brushstrokes on watercolor paper. The colors are tranquil and soft, the designs modern and organic and the entire collection can be easily mixed and matched. 

I envision a beautiful quilt, pillows, duvet cover, a slipcover for a special chair.... maybe a really cool satchel, or a tunic (yes, that feels like me.. ) If only I knew how to sew.... ;) Wondering, what will you create with my Alchemy collection? 

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